I'm walking to work this morning, and I pass a bus with an ad for Turkish tourism. The only copy on this ad is down as a part of the logo: "Turkey - Where culture is a way of life." While they've accurately defined the word culture, they've effectively said nothing at all about Turkey. This would be as if Coca-Cola where to adopt the slogan, "Coke - Where cola is a beverage."
Am I wrong?
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